RiTA Case Study
When a salesperson doesn’t have listings, they prospect a lot. When the listings come along, the prospecting stops and you look at selling a lot. The beauty about RiTA is that it keeps the prospecting at a high level consistently.
Paul Pettenon
Principal
Raine & Horne Concord | Strathfield
The Opportunity
Wanting to accelerate his return to the business after many years of not selling property, Paul Pettenon, Principal at Raine & Horne Concord | Strathfield, was in search of a more personal touch in addition to traditional social media, letter-box drops and marketing campaigns.
The Solution
Leveraging Ai and automation for prospecting and productivity.
Hiring RiTA has meant for a greater reach in forming connections and developing those into trustworthy relationships. By connecting with REA, Domain, PriceFinder and CoreLogic, RiTA enhances data quality by validating property ownerships and remembering anniversaries so that their agents are always on the ball with daily call lists. For Raine & Horne Concord | Strathfield RiTA has helped generate a solid sales pipeline into the future with a buzzing office!
More appraisals and listings from personalised SMS conversations
By implementing RiTA’s automated, two-way SMS conversations, Paul and his team have reconnected with old friends and new, generating some great responses. By creating meaningful conversations, the Concord | Strathfield team have seen an increase in more appraisals and more listings.
Why RiTA
RiTA engages with contacts in the database on autopilot and at scale.
Through hyper-personalised, two-way SMS conversations, she generates new leads and maximises the profitability of one’s database.
