Employee retention plays a vital role in a business’ productivity and overall performance. In real estate and current market conditions, one might feel like it is challenging to retain employees.

When we think of employee retention, we think of the benefits and company culture that keep them motivated, happy and focused. Common programs include:

  • Onboarding and orientation
  • Mentorship programs
  • Competitive base salary
  • Perks and wellness offerings
  • Training and development
  • Continuous feedback
  • Recognition and reward systems
  • Healthy work-life balance
  • Flexible work arrangements
  • Teamwork

It is more efficient to retain a quality employee than to recruit, train and orient a new person. As an employer, providing agents the right tools and support to succeed is a must. Here’s where Artificial intelligence (Ai) technology becomes a competitive advantage and important retention tool.

To keep your agents motivated and focused, you can help make their work more enjoyable especially when it comes to prospecting.

Cold calling is not everyone’s cup of tea and facing recurring rejections can be tough. If you used Ai technology to do the prospecting, you would cut out the first cold calling phase and only have your agents make valuable phone calls.

RiTA warms up prospects by having personalised, two-way SMS conversations. Whether she gets a no or a yes, she never feels discouraged and keeps on prospecting on behalf of agents. Many clients enjoy this first touch point by RiTA as it works like a screening process. Agents are only getting leads from people who actually want to have a real estate conversation with an expert.

If you are in a situation where you don’t have enough staff, Ai is again the perfect technology to use.

RiTA will do the prospecting work and engage with your community so that no opportunity is missed. The SMS automation will generate consistent leads for your business and you can leverage the in-house, local call center AiRESourcing to manage the follow ups and appointment bookings. With the combination of RiTA and AiRESourcing, you can have peace of mind that the pipeline is continuously filled with new opportunities.

So, don’t be afraid of leveraging Ai technology to retain employees or to support you when you lack resourcing. RiTA won’t replace any employees, she will be an addition that helps everyone in the team succeed. Contact us if you would like to know more.